Sila

Privacy policy

Last updated October 31, 2026

Sila helps you explore the posts you’ve published, see how they connect, and develop ideas for what to post next. This policy explains what Sila collects, why, and the choices you have.

What Sila collects

  • Your sign-in email address. Sila uses email sign-in links, so there’s no password.
  • From Buffer, once you connect it: your Buffer account ID, the organization you choose, that organization’s channels (name, network and avatar), and the published posts Buffer has for those channels, including posts published directly on a platform when Buffer has them (text, publish date, links to the original posts, media type, and the post details Buffer provides).
  • Buffer access tokens, stored encrypted. Sila never sees your Buffer password.
  • What you do in Sila: when you gave consent, and, as features like ideas and drafts arrive, the suggestions you save or dismiss and the drafts you write.

Sila doesn’t collect engagement metrics, comments, direct messages or payment details.

How Sila uses it

  • To import your posts, group posts you shared to several channels, map how they connect, and suggest ideas.
  • To keep your posts up to date: when you connect, when you change your channels, and when you ask Sila to sync. Nothing syncs in the background.
  • To create drafts or posts in Buffer, only when you explicitly ask it to.

Sila doesn’t sell your data, use it for advertising, or publish anything without your explicit approval.

AI processing

Before importing anything, Sila asks for your consent to AI processing. With it, the text of your posts is sent through LLM Gateway, an AI routing service, to an AI model provider (such as OpenAI, Anthropic or DeepSeek) to analyze themes and relationships and to generate suggestions. Each handles that data under its own policies: LLM Gateway, OpenAI.

Services that process your data

  • Supabase stores Sila’s database and handles sign-in.
  • Buffer is where your posts come from, and receives drafts only when you create them.
  • LLM Gateway routes post text to an AI model provider, which analyzes it, after you consent.
  • Inngest runs background imports. Its job records hold workspace and job IDs and progress counts, not your posts.
  • The hosting provider that serves the Sila web app.

Security

Each workspace’s data is isolated in the database, so one user can never read another’s. Buffer tokens are encrypted at rest and only used on Sila’s servers.

Keeping and deleting your data

Sila keeps your data until you delete it. From your workspace you can:

  • Disconnect Buffer: your Buffer tokens are deleted straight away. Imported posts stay until you delete them.
  • Delete imported posts: removes every post, channel and import record from Sila. Your Buffer account isn’t affected.
  • Delete your workspace: removes everything Sila stored for it.

You can also revoke Sila’s access at any time in your Buffer account settings. To delete your Sila account entirely, email us.

Your rights

You can ask for a copy of your data, or for it to be corrected or deleted, by emailing ismail@buffer.com.

Changes

If this policy changes, this page and the date at the top are updated.